Why use serums? Tip of the Day 5-3-22

If you’re looking to show your skin some extra TLC, a serum may be a great product to add to your skincare arsenal.

Most often, serums are thinner than your typical moisturizers. In an interview with Today, celebrity esthetician Karee Hays says, “Often, a serum is able to hydrate more effectively than even the heaviest creams. The molecules are able to truly penetrate the skin and hydrate on the deepest level, while the heavier creams more so sit on those top layers. Hydrating serums do not necessarily replace your moisturizer, but can boost the hydrating effects of your moisturizer”.

There are many types of serums that address specific concerns ranging from dryness, to wrinkles, dark spots and redness. Dermatologist Craig Kraffert tells Today, "The key is to look for serums that deliver a ton of botanicals, antioxidants and hydration (water!)— they can deliver a concentrated dose of nutrients, and when applied on just-cleaned skin, the serum will penetrate more deeply".

Everyone’s skin is different but in general, experts say you should see effects from your serum routine in 7-8 weeks.

Because serums are highly concentrated, dermatologists say people with sensitive skin may find some to be irritating. I‘ll write more about serums recommended for specific skin types in future blogs.

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